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Lucerna Labs Keys

Start small. Start today.

Single personalised business assets from US$30 — generated for your business from a short questionnaire, previewed in full before you pay, and unlocked the moment you approve. 113 keys across twelve categories — the exact same journey as a Vault, at a fraction of the price.

Your Keys count. Everything you spend on Keys in your first 90 days is credited toward your first Venture Vault.

Each Key is digitally delivered after successful payment (normally within seconds). You receive a preview before purchase; fulfilment uses the email and details you provide. Revisions after unlock are via a separate Change Order unless a replacement is due for a defective file. See our Digital Delivery Policy and Refund and Cancellation Policy.

Bios & profiles

From US$30 · 10 keys

Social bio & profile pack

Personalised bios for every platform, in your voice.

US$30Configure →
LinkedIn profile rewrite

Headline, about section and experience bullets that sell you.

US$45Configure →
Instagram bio + highlights

Bio, link text and highlight cover titles.

US$30Configure →
X / Twitter bio & pinned post

A sharp bio plus a pinned post that converts profile visits.

US$30Configure →
TikTok bio & link text

Bio and link-in-bio text tuned for your niche.

US$30Configure →
YouTube channel description

Channel description, about text and default video blurb.

US$40Configure →
Google Business profile pack

Business description, services list and first three posts.

US$50Configure →
Founder story bio

Your story, told the way customers want to read it.

US$60Configure →
Speaker / podcast guest bio

Short, medium and long bios plus talking points.

US$55Configure →
Team page bios (up to 5)

Consistent, personable bios for your whole team.

US$80Configure →

Single emails

From US$30 · 12 keys

Single sales email

One sales email, written to convert for your offer.

US$30Configure →
Cold outreach email

A first-touch email that gets replies, not deletes.

US$35Configure →
Follow-up email

The nudge that revives a quiet thread, politely.

US$30Configure →
Welcome email

The first email a new subscriber or client receives.

US$35Configure →
Cart-abandon email

Recover almost-buyers with one well-timed email.

US$40Configure →
Launch announcement email

Tell your list what's new and why it matters.

US$40Configure →
Re-engagement email

Wake up a cold list without sounding desperate.

US$40Configure →
Testimonial request email

Ask for reviews in a way people say yes to.

US$30Configure →
Referral ask email

Turn happy clients into introductions.

US$30Configure →
Price-change notice email

Announce new pricing clearly and confidently.

US$35Configure →
Win-back email

Bring back lapsed clients with a concrete reason.

US$40Configure →
Newsletter template

A reusable structure your updates can follow every week.

US$60Configure →

Business templates

From US$40 · 12 keys

Invoice template

A branded invoice template ready for your business.

US$40Configure →
Proposal template

A proposal template in your brand and voice.

US$60Configure →
Client onboarding checklist

An onboarding checklist matched to your service.

US$50Configure →
Quotation template

A quote template that looks professional and closes.

US$45Configure →
Scope-of-work template

Set expectations before work begins.

US$70Configure →
Project brief template

Capture what clients actually want, up front.

US$55Configure →
Client intake form

The questions to ask before every engagement.

US$50Configure →
Meeting agenda pack

Agendas for kick-off, review and close-out meetings.

US$45Configure →
Client feedback survey

Questions that surface testimonials and improvements.

US$45Configure →
Price list template

Your services and rates, beautifully laid out.

US$50Configure →
Project timeline template

Show clients exactly how delivery unfolds.

US$55Configure →
Project handover doc

Close projects cleanly and invite the next one.

US$55Configure →

Social content

From US$40 · 10 keys

7-day content pack

Seven days of content, written for your audience.

US$60Configure →
30 scroll-stopping hooks

Openers tuned to your niche and voice.

US$50Configure →
30-caption pack

A month of captions matched to your content pillars.

US$70Configure →
12 carousel outlines

Slide-by-slide outlines for authority-building posts.

US$80Configure →
15 reel / short scripts

Short-form video scripts with hooks and CTAs.

US$90Configure →
Story sequence pack

Five story sequences that sell without shouting.

US$60Configure →
Content pillars map

The 4–5 themes your content should rotate through.

US$70Configure →
Hashtag & keyword strategy

Reach the right feeds and searches in your niche.

US$40Configure →
Engagement prompts pack

30 questions and prompts that start conversations.

US$40Configure →
Monthly theme calendar

A 4-week rhythm connecting content to your offers.

US$80Configure →

Ads & promotion

From US$50 · 7 keys

10 ad headlines

Headline options tested against your offer and audience.

US$50Configure →
Facebook / IG ad copy set

Primary text, headlines and descriptions for three ads.

US$90Configure →
Google Ads copy set

Responsive search ad assets for your core service.

US$90Configure →
Flash-sale promo kit

Announcement, urgency and last-call copy in one kit.

US$80Configure →
Launch countdown pack

Five posts that build anticipation to launch day.

US$70Configure →
Offer angle sheet

Five distinct angles for promoting one offer.

US$60Configure →
Retargeting ad copy

Copy for warm audiences who nearly bought.

US$70Configure →

Sales assets

From US$50 · 10 keys

Pricing options sheet

Three ready-to-use pricing options for your core offer.

US$90Configure →
Objection-handling sheet

Confident answers to the ten objections you hear most.

US$70Configure →
Sales call script

A natural discovery-to-close call structure.

US$90Configure →
DM sales script

Sell in the DMs without being that account.

US$60Configure →
Discovery call questions

The questions that qualify and open doors.

US$50Configure →
Case study template

Turn one good result into a reusable sales asset.

US$80Configure →
Pitch one-pager

Your offer on a single page you can send anywhere.

US$90Configure →
Comparison sheet

You versus the alternatives, framed fairly and well.

US$70Configure →
Sales FAQ sheet

Answers that remove the last reasons not to buy.

US$60Configure →
Risk-reversal copy

Frame your promise so buying feels safe.

US$50Configure →

Website copy

From US$30 · 10 keys

Homepage hero copy

Headline, subline and CTA that explain you in five seconds.

US$90Configure →
About page copy

Your story, positioned around the customer.

US$120Configure →
Services page copy

Each offer described, priced and framed to convert.

US$130Configure →
Landing-page copy

Landing-page copy for your next campaign.

US$250Configure →
Contact page copy

Make reaching out feel easy and worth it.

US$50Configure →
FAQ page copy

The questions buyers ask, answered in your voice.

US$80Configure →
Thank-you page copy

Turn a completed action into the next step.

US$40Configure →
Pop-up & announcement copy

Opt-in pop-up plus three announcement-bar messages.

US$40Configure →
404 page copy

A lost page that still feels on-brand.

US$30Configure →
SEO titles & descriptions (10 pages)

Meta titles and descriptions for your key pages.

US$90Configure →

Brand & positioning

From US$45 · 10 keys

One-page positioning & offer

Your positioning and offer on one sharp page.

US$150Configure →
Tagline options (10)

Ten taglines with rationale for your shortlist.

US$60Configure →
Elevator pitch

Thirty seconds that explain what you do, memorably.

US$50Configure →
Press boilerplate

The standard paragraph media and partners can lift.

US$45Configure →
Mission & values statement

What you stand for, written without clichés.

US$70Configure →
USP statement

The one sentence that separates you from the field.

US$60Configure →
Brand story

The narrative that makes customers root for you.

US$110Configure →
Voice & tone mini-guide

How your brand sounds, with do/don't examples.

US$120Configure →
Customer persona

Your ideal customer, drawn precisely enough to target.

US$90Configure →
Niche validation checklist

Pressure-test your niche before you commit.

US$50Configure →

Plans & strategy

From US$60 · 8 keys

30-day launch mini-plan

A focused month from idea to first customers.

US$150Configure →
Lead-gen plan

Where your next 100 leads come from, concretely.

US$130Configure →
Content strategy one-pager

What to post, where, and why it feeds sales.

US$110Configure →
Competitor snapshot

Five competitors, their angles, and your openings.

US$120Configure →
Offer ladder map

From free to flagship — how your offers connect.

US$100Configure →
Quarterly goals map

Ninety days of priorities that actually fit.

US$70Configure →
Weekly operating rhythm

The weekly cadence that keeps everything moving.

US$60Configure →
Online presence audit

What your website and socials say — and should say.

US$140Configure →

Trackers & sheets

From US$50 · 8 keys

Lead tracker

Every enquiry, stage and next step in one sheet.

US$60Configure →
Invoice tracker

Who owes what, and when to chase.

US$50Configure →
Content calendar sheet

Plan a month of content in one view.

US$60Configure →
Project tracker

Deliverables, owners and deadlines at a glance.

US$70Configure →
CRM starter sheet

A lightweight CRM before you need real software.

US$90Configure →
KPI dashboard sheet

The five numbers to watch weekly, auto-summarised.

US$90Configure →
Expense tracker

Spending, categories and monthly totals sorted.

US$50Configure →
Client delivery checklist

Every step from signed to delivered, standardised.

US$50Configure →

Creator & partnerships

From US$50 · 8 keys

Rate card

Your formats and rates, ready to send to brands.

US$90Configure →
Sponsorship pitch email

The email that opens brand conversations.

US$50Configure →
Brand outreach sequence

Three-touch outreach that lands partnerships.

US$90Configure →
Collab one-pager

Why partnering with you works, on one page.

US$80Configure →
UGC portfolio copy

Portfolio page copy that books UGC deals.

US$70Configure →
Channel trailer script

A 60-second trailer that converts visitors to subs.

US$60Configure →
Podcast pitch kit

Get booked as a guest on shows your buyers hear.

US$80Configure →
Press kit copy

Bio, angles and story hooks journalists can use.

US$120Configure →

Bigger keys

From US$200 · 8 keys

Email campaigns

Sales and nurture sequences — 3, 5 or 10 emails.

from US$300Configure →
Template pack

Proposal, invoice and onboarding templates together.

US$350Configure →
Lead magnet & capture page

A lead magnet plus the page that collects the leads.

US$350Configure →
Media kit & rate card

Media kit, rate card and sponsorship proposal.

US$400Configure →
Link-in-bio page

A link-in-bio page matching your brand.

US$200Configure →
Name & tagline options

Business name and tagline options.

US$250Configure →
Sales page

A long-form sales page, written to convert.

US$500Configure →
Generated website

Your website with copy and source export — 1, 3 or 5 pages.

from US$600Configure →
1 · ConfigureA short questionnaire personalises every Key to your business.
2 · PreviewInspect a watermarked preview of your actual asset before paying.
3 · Approve & payOne clear price, 3-D Secure card checkout.
4 · UnlockEditable files and your licence, delivered in seconds.

Ready for the whole thing?

Venture Vaults bundle everything — positioning, website, systems and licence — from US$2,500. Your Key spend counts toward it.

Explore the Vaults